Transcreation: Your Secret Multilingual Marketing Weapon

Transcreation is the method of translating the old, and creating the new. Literally: “trans-creation.” Transcreation is not language-based, but culture and concept-based. It differs from direct translation as it focuses on how you wish to present your product or services, and adapts the message to speak to your target audience in their native tongue, effectively. […]

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Marketing & Creative Translations: The Mood Project Case Study

Our dedicated community of translation experts are helping companies around the globe tackle the complex world of language. Here’s another great example of how our quality translations make an international presence possible. Headquartered in Barcelona, The Mood Project provides strategic branding, communication and creative services to top businesses worldwide. Since they provide services that are […]

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