Within Canada, there are 11 recognized official languages, with English and French being the two official languages of the country. While English is used by 57% of the population, 21% of the remaining speak French Canadian. To explore the importance of localizing your European French content to Canadian French, we spoke to the head of our French Canadian team Annie Estéphan, author of the book ‘Les canadianismes français’, and a passionate linguist. Annie has worked in English, Spanish and Canadian French translation services since 2005, specializing in the fields of Corporate Communications, Healthcare, and Information Technology, and has a lot to say on the importance of localizing your French content to effectively capture the French Canadian market.