Transcreation: Your Secret Multilingual Marketing Weapon

Transcreation is the method of translating the old, and creating the new. Literally: “trans-creation.” Transcreation is not language-based, but culture and concept-based. It differs from direct translation as it focuses on how you wish to present your product or services, and adapts the message to speak to your target audience in their native tongue, effectively. […]

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Language Department is Hiring an Assistant Project Manager!

Assistant Project Manager  Language Department has dedicated over 25 years to providing the highest quality language services, using an intelligent and experienced community of translators. We offer our clients a wide range of language services across many diverse industries, including translation, proofreading & QA, on-site interpreting, website support and more. As a growing LSP, we […]

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How to Communicate Effectively with Your Global Target Market

Communication is integral to true understanding. Nearly everything we do in our day-to-day lives requires communication, and this is especially true in business. From the messaging we use in our communications, to in-person interactions, even to the colors we choose to communicate in branding, we rely on effective communication. This holds even more true when […]

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